1. Introduction
Visit RiNo is excited to launch a video series titled “Why Visit RiNo” to showcase the unique charm and diverse offerings of Denver’s River North Arts District. This series will feature engaging interviews with local business owners, artists, and community members, capturing their personal perspectives on what makes RiNo a special place to visit.
We are seeking a talented videographer or video production team to bring this vision to life.
2. Project Goals
- Capture the essence of RiNo: Showcase the unique character, energy, and diversity of RiNo, highlighting its artistic spirit, industrial heritage, and vibrant community.
- Promote RiNo businesses: Feature a variety of businesses in the series, showcasing their offerings and highlighting what makes them unique.
- Drive traffic to RiNo: Encourage viewers to visit RiNo and experience the district for themselves.
- Build brand awareness for Visit RiNo: Establish Visit RiNo as the go-to resource for information on RiNo.
3. Video Series Concept
- Interview Format: Each video will feature a short interview with a local business owner, artist, or community member.
- “Why Visit RiNo” Theme: The interview will focus on the question “Why Visit RiNo?”, prompting interviewees to share their personal perspectives and experiences.
- Business Spotlight: Each video will highlight the interviewee’s business or contribution to the RiNo community.
- Visual Storytelling: The videos will incorporate visuals of the interviewee, their business, and the surrounding RiNo environment to create a compelling story.
- Call to Action: Each video will end with a call to action, encouraging viewers to visit RiNo and explore the featured business.
4. Video Production Requirements
- High-Quality Production: Videos should be professionally produced with high-quality visuals and audio.
- Engaging Editing: Videos should be edited in a dynamic and engaging style that keeps viewers interested.
- Brand Consistency: Videos should adhere to the Visit RiNo brand guidelines, including logo placement and visual style.
- Music & Sound Design: Use appropriate music and sound design to enhance the viewing experience.
- Accessibility: Provide captions or subtitles for accessibility.
5. Deliverables
- 10 Videos: The initial series will consist of 10 videos, each featuring a different interviewee and business.
- Video Length: Each video should be approximately 30 sec to 1 minute long.
- Video Format: Videos should be delivered in a format suitable for web and social media platforms (e.g., MP4).
- Project Timeline: The project should be completed within [Number] weeks/months.
6. Budget & Compensation
- Budget: The budget for this project is negotiable.
- Compensation: Compensation will be based on the agreed-upon budget and project scope.
7. Selection Criteria
- Experience & Portfolio: Demonstrated experience in video production and a strong portfolio of past work.
- Creative Vision: Ability to translate the project goals into compelling video content.
- Technical Skills: Proficiency in video filming, editing, and post-production.
- Communication & Collaboration: Strong communication and collaboration skills to work effectively with the Visit RiNo team.
8. Submission Instructions
Interested videographers or video production teams should submit the following:
- Proposal: A detailed proposal outlining your approach to the project, including creative ideas, production plan, and timeline.
- Portfolio: Links to relevant video samples showcasing your skills and style.
- Budget & Compensation: A breakdown of your proposed budget and compensation.
Please submit your information to team@visitrino.com with the subject line “Visit RiNo Video Series Proposal.”
9. Timeline
- Project Brief Release Date: February 28, 2025
- Proposal Submission Deadline: March 15, 2025
- Selection & Notification: March 22, 2025
- Project Start Date: April 1, 2025
- Project Completion Date: April 15, 2025
10. Contact Information
For any questions regarding this project brief, please contact our team at team@visitrino.com
We look forward to receiving your proposals and partnering with you to create a compelling video series that showcases the best of RiNo!
Sincerely,
The Visit RiNo Team